Skip to main content

Sony’s second-quarter profits have greatly diminished, but it’s not mobile’s fault

Sony Xperia X Compact
Malarie Gokey/Digital Trends
Sony has made a major resurgence in recent years. Following a changing of the guard at the very top of the company, unprofitable divisions have been shuttered or streamlined and its entertainment business has flourished. It’s only because of those changes that the recent drop in net income was stopped when it was. Sony is more resilient than its figures initially let on.

For the second quarter of 2016, Sony’s net income is down nearly 86 percent year over year. Even without knowing the actual numbers, that’s a tangible figure that would raise eyebrows and eyelids of any observer or analyst. It’s not necessarily Sony’s fault, however. As TechCrunch explains, much of this downturn can be laid at the feet of international events like the strong performance of the Japanese yen, or more national ones, like the Kumamoto earthquake.

Recommended Videos

Ultimately, these events led to Sony posting a net income of just $48 million for the quarter — a stark difference from this time last year, when it earned $336 million. Operating income was also down, but not by such extremes. It fell by a little less than half, to $453 million.

Please enable Javascript to view this content

Sony’s restructuring in recent years made the company far more resilient to these exterior factors.

One of the biggest change-ups has been in its mobile space. While this same period last year saw the division sap more than $20 million from Sony’s operating income, this year it contributed $37 million to it.

This is even more impressive when you consider that Sony actually sold just shy of 40 percent less handsets this quarter than the same time last year. This is where the restructuring came into play. Sony refocused its efforts on high-volume devices, killing off midrange handsets and reducing sales in regions that were unprofitable.

Sony also seems to have found profitability in its home entertainment sector. Televisions were one of its biggest loss industries just a few years ago, as it struggled to compete with the likes of Samsung and companies from China. In the second quarter of 2016, this division managed to raise its operating income by 11.4 percent, to $174 million.

These turnarounds were backed up by traditionally strong segments of Sony’s business, such as its game and network services, which includes the PlayStation brand. It contributed $188 million to operating income totals. While this represented a drop of 20.6 percent year over year, Sony attributes much of that to the appreciation of the Japanese yen, as well as reduced pricing on PlayStation hardware.

So while Sony’s finances might not look as strong this quarter, in actuality it’s much sturdier as a company than it was in recent years. Despite international pressure, it has remained in the black.

Jon Martindale
Jon Martindale is a freelance evergreen writer and occasional section coordinator, covering how to guides, best-of lists, and…
Dashlane simplifies digital credential management for people, teams and businesses
Dashlane credential management tool for teams featured image

Have you ever considered a credential management tool for your team or business? Allow me to explain. When it comes to digital and online safety, something you hear often is never to share your credentials, account details, or passwords with anyone. You're not supposed to share account details or passwords, even with people you know well. That's not necessarily because they can't be trusted, it's more that you never know how someone else will handle your sensitive information. If they stow it somewhere easily accessible, like in a plain text document on their desktop, it weakens your security and makes your accounts more vulnerable. Plus, there’s no telling who they’ll share that information with.

Keeping your logins to yourself is also how you’re advised to protect professional or business accounts in the workplace. But it makes things more difficult, especially when you’re working with a team. Sometimes, you need tool or platform logins to be available to everyone. There is a much better way to administrate password sharing, and most importantly, it doesn’t compromise security. The answer is a digital credential management tool like Dashlane.

Read more
Thanks to Squarespace Refresh website building has never been more intuitive
squarespace refresh makes web building intuitive featured image

When it comes to building and designing your own website, from scratch, there is a lot of trial and error involved. Believe me, I've been there. But what's more important as an entrepreneur and when you're trying to present your business, big or small, is that the presentation has to be decidedly professional. It needs to be attractive and user-friendly, with easy access to everything that's most important for your business. Whether that's a section to browse available products, checkout, learn more about you and the team, or something else entirely. It's a lot of work and requires a lot of time invested. It's so much easier to have a templatized and convenient builder handy.

That's precisely where you can turn to something like Squarespace, which makes it so much easier to build the website of your dreams. But even more exciting is Squarespace's 2024 Refresh announcement. A product showcase, the brand says it creates a "new era for entrepreneurs." From new design tools with AI-powered features to enhanced business solutions to bring your business websites to the next level, the goal is to elevate your experiences and those of your visitors or customers. Let's take a closer look.

Read more
The 10 best VPN services for 2024, reviewed by experts
Surfshark VPN on Mac protecting user data.

You rely on the internet to stay connected to friends, family, and coworkers, monitor the news, shop, pay bills, and more. That makes privacy and security more important than ever, and a virtual private network (VPN) is one of the easiest, cheapest, and most effective ways to hide your location and safeguard your online activities from unwanted network intruders.

But if you're having trouble choosing the right VPN service for your budget and security needs, don't worry: We can help. Below, you'll find a list of the best VPNs around. Our comprehensive guide to the best VPN services covers pricing, features, and all the information you need to make an informed decision.

Read more