Canon unveils latest DIGIC image processor not in a DSLR, but a point-and-shoot

By Les Shu Published May 23, 2013

canon_SX280HS_main Check out our review of the Canon PowerShot SX280 HS point and shoot camera.

Although Canon introduced two new DSLRs today (the EOS Rebel SL1 and T5i), the company decided to unveil its new DIGIC 6 image processor in a point-and-shoot camera. The new PowerShot SX280 HS, of course, is more than just your basic shooter. The latest version of Canon’s long-zoom SX-series, the SX280 has been upgraded from its predecessor, the SX260 HS, with a few enhancements, including Wi-Fi.

Recommended Videos

Besides the new DIGIC 6 processor, Canon has improved the ISO range (80-6,400); Canon said that, compared to the SX260, shooting at 1,600 on the SX280 is equal to 400 on the SX260. Video capture has also gotten an upgrade: the SX280 can record Full HD 1080p video at 60 and 30 frames per second, in MP4 format. Burst mode is now 3.8 fps (versus 2.4 in the SX260), 14 fps in High-speed Burst HQ mode. Autofocusing is also faster. The SX280 now includes Canon’s Hybrid Auto mode for creating steady high-definition video, and an Eco mode for enhanced battery life.

While the SX260 came with built-in GPS, the SX280 offers both GPS and Wi-Fi for transferring images and video to a smartphone or tablet; the Wi-Fi feature also lets you connect to a computer or print to a compatible printer.

Otherwise, the specs remain the same as the SX260. The SX280 has a 12.1-megapixel CMOS sensor, a long 20x zoom (25-500mm, f/3.5-6.8), and a 3-inch LCD (461K dots). Battery life is rated at 210 shots.

The PowerShot SX280 HS will go on sale in April for $330.

canon unveils digic 6 image processor in powershot sx280 hs sx280hs 1 — 5. Canon’s PowerShot SX280 HS is one such digital camera with built-in GPS you can use to geotag your photos.

canon unveils digic 6 image processor in powershot sx280 hs sx280hs 4 — 5. Canon’s PowerShot SX280 HS is one such digital camera with built-in GPS you can use to geotag your photos.

Topics

Business

Former Digital Trends Contributor

I am formerly a senior editor at Digital Trends. I bring with me more than a decade of tech and lifestyle journalism…

Photography

This GoPro camera is $100 off at Walmart today

The GoPro Hero 12 Black Creator Edition set up on a small tripod on the beach.

When it comes to high-octane sports and other speedy scenarios, our phone cameras can only do so much to capture the action. That’s why there’s such a big market for action cameras, and one of the O.G. camera companies in this realm is GoPro. For years, GoPro has been delivering HD and 4K cameras that are both durable and user-friendly, which is why we’re glad to shine a light on this fantastic offer we found while vetting Walmart deals:

When you purchase the GoPro Hero 12 at Walmart, you’ll pay $300. At full price, this model sells for $400.

Photography

The excellent intermediate Canon EOS R10 camera is $86 off at Walmart today

Canon EOS R10 camera mirrorless with STM lens attached and flash up

I recently grabbed a Canon EOS R50 bundle for a trip to the Dominican Republic. I did a lot of research before I made my decision, sifting through the best camera deals, and the two options I essentially narrowed down were the R50 and the EOS R10. The biggest difference between the two is that the R10 gives you more granular control over some of the photoshoot settings. R50, on the other hand, was designed assuming you'll mostly use the automatic shooting modes. That's a great option for novices, while the R10 is better for intermediate to more skilled photographers. Why am I telling you all of this? Because the excellent Canon EOS R10 camera is on sale at Walmart for Black Friday, discounted by $86 to $760 instead of $846. It is one of the better early Black Friday camera deals I've found so far. It comes with an 18-45mm lens. Needless to say, that's a great deal. Comparatively, the R10 with body only -- no lens -- is .

Why shop the Canon EOS R10 camera in Walmart's early Black Friday sale?

Space

SpaceX images show the awesome power of Starship’s Raptor engines

The Super Heavy booster's Raptor engines powering the Starship's launch on November 19, 2024.

SpaceX has posted some incredible images showing the Super Heavy booster's 33 Raptor engines as they powered the Starship rocket skyward at the start of the vehicle’s sixth test flight on Tuesday.

“[Thirty-three] Raptor engines powering the Super Heavy booster off the pad from Starbase,” SpaceX wrote in the message on X.