Skip to main content

Aston Martin’s DB9 and Vantage get crash regulation exemption, due to good-faith effort

Aston Martin Vantage
Image used with permission by copyright holder
James Bond may be known for dodging bullets, but his automotive supplier just sidestepped a pretty big blow as well.

British sports car manufacturer Aston Martin has been awarded a temporary safety exemption from the National Highway Traffic Safety Administration (NHTSA), one that grants the brand immunity to side-impact crash requirements that go into effect next September.

Recommended Videos

The vehicles in question are the DB9 and Vantage, two of Aston’s most popular models, so a ban in the U.S. could have been a fatal setback for the struggling automaker.

Here’s what the NHTSA said: “NHTSA finds that Aston Martin has made a good faith effort to meet the pole test requirements by, inter alia, installing side air bags in vehicles substantially ahead of the date on which it was required to do so by that standard. Further, Aston Martin believes that its test data indicate that its vehicles may in fact pass the performance criteria of the pole test with the current side air bag.”

The boutique manufacturer is desperately trying to recover from a bad 2013, where Aston reported pre-tax losses of $40.6 million. New CEO Andy Palmer clearly has his work cut out for him.

Luckily for Palmer, the NHTSA has his back. In an online statement, the organization said, “The basis for the grant is that compliance would cause substantial economic hardship to a low volume manufacturer that has tried in good faith to comply with the standard.” Enforcement of the federal safety standards would cause the brand “substantial economic hardship,” the statement continued.

An Aston Martin spokeswoman told Reuters that if the exemption had not been given, up to 670 vehicles could have been affected over three years.

The DB9 and Vantage are now cleared until August 2017, which is right around the time when their replacements start to arrive.

Both cars are still in roughly the same form since their debuts roughly 10 years ago, and Aston is responding by developing a new aluminum platform that will accommodate Mercedes-Benz’s 4.0-liter biturbo V8. The DB9’s replacement is due out in 2016 for the 2017 model year, with the Vantage’s successor arriving in 2018.

UPDATE (11/4/14): We have updated the headline and added a quote from the NHTSA

Andrew Hard
Former Digital Trends Contributor
Andrew first started writing in middle school and hasn't put the pen down since. Whether it's technology, music, sports, or…
Kia EV3: everything we know so far
White Kia EV3

Kia is on a roll. Hot on the heels of the success of the Kia EV6 and EV9, the company is now expanding its lineup even further, with the new EV3.

The EV3 was announced some time ago, but it's now rolling out in Europe with a solid range and a relatively low price tag. That low price tag, however, thankfully doesn't mean that the EV3 is a low-end vehicle -- on the contrary, it still offers everything you know and love about modern Kia vehicles.

Read more
I reviewed an electric car like it was a phone, and I came to a shocking conclusion
The front of the Cupra Born VZ.

The Cupra Born VZ is not a smartphone — it’s an electric car. Yet, during my time driving it over the last five days, it has reminded me more than once about the device I spend most of my time using and reviewing.

This is not a put-down, nor is it a comment on electric versus combustion-engine vehicles, but more about how I, someone who doesn’t professionally review cars, can still easily recognize what’s good and bad about it. What’s more, the categories I usually break phone reviews down into, and the language I regularly use to talk about them, also neatly applies to the Born VZ.

Read more
Hyundai teases Ioniq 9 electric SUV’s interior ahead of expected launch
hyundai ioniq 9 teaser launch 63892 image1hyundaimotorpresentsfirstlookationiq9embarkingonaneweraofspaciousevdesign

The Ioniq 9, the much anticipated three-row, electric SUV from Hyundai, will be officially unveiled at the Los Angeles Auto Show next week.

Selected by Newsweek as one of America’s most anticipated new vehicles of 2025, the Ioniq 9 recently had its name changed from the Ioniq 7, which would have numerically followed the popular Ioniq 6, to signal the SUV as Hyundai’s new flagship EV model.

Read more