Skip to main content

Infiniti’s Q50 Eau Rouge Concept may not be all F1, but it’s enough to get your heart racing

At first glance, we thought the Infiniti Q50 Eau Rouge was just the brand’s carbon fiber-clad attempt at attracting F-Sport fans away from the Lexus booth. And, while there’s a possibility that it’ll just be a racy-looking Q50, there’s also a chance that it could be much, much more than that, if the car makes it to production.

Infiniti revealed the Q50 Eau Rouge to pay homage to its success in Formula One with its Red Bull Racing team. That team is currently ranked No. 1 in the F1 circuit, thanks to some outstanding driving by Sebastian Vettel. So, we think Infiniti may see Eau Rouge more as an opportunity to celebrate their victories, and they’re doing it up the right way. We may finally see an Infiniti that can compete side-by-side with BMW M5 and Mercedes E63 AMG.

Looking at the exterior, the Q50 Eau Rouge is a wider, beefier version of the already-attractive Q50 sedan. The body work, rear spoiler and rear fog-lamp take their inspiration from the Red Bull RB9 race car, and the Eau Rouge is painted a shade of, well, rouge, that’s bespoke to the concept. Inside, the wheel has a little more girth for better grip, and the paddle shifters seem to take their inspiration from Formula One as well.

 It’s the little hint that Infiniti President Johan de Nysschen gave us about the drivetrain that really gets, us though. He claims that, if the car goes into production, it will produce “over 500 horsepower and 600-lb/ft of torque,” and that his “engineers have been waiting for a project like this.”

If Infiniti does choose to pursue the Eau Rouge project, we’re speculating that the car might receive the GT-R’s engine transmission, which would give Infiniti its very first supercar…

…and one the whole family can enjoy.

What do you think of the Infiniti Q50 Eau Rouge Concept? Let us know in the comments below.

Looking for more Detroit news? Check out the rest of our coverage from the 2014 North American International Auto Show.

Davis Adams
Former Digital Trends Contributor
Whether you're talking about gadgets or cars, Davis always seems to prefer "next year's models." He's a neophile to the core…
Mini’s infotainment system is very charming, but still needs work
Main screen of the Mini infotainment system

When you think Mini, you probably don’t think of infotainment. Personally, I think of the British flag taillights, the distinct exterior, and the surprising room on the inside. But after driving the Mini John Cooper Works Countryman over the past week, infotainment might well be something I think of more often when it comes to Mini. It’s charming.

It also, however, suffers from all the traps that other legacy automakers fall into when it comes to software design. Mini has something on its hands here — but it still needs some work.
Bringing the charm
The first thing that stood out to me about the system when I got in the car was how fun it was. That all starts with the display. It’s round! No, it’s not curved — the screen is a big, round display sits in at 9.4 inches, and I found it plenty large enough for day-to-day use.

Read more
Plug-in hybrids are becoming more popular. Why? And will it continue?
Kia Niro EV Charging Port

There's a lot of talk about the idea that the growth in electric car sales has kind of slowed a little. It's not all that surprising -- EVs are still expensive, early adopters all have one by now, and they're still new enough to where there aren't too many ultra-affordable used EVs available. But plenty of people still want a greener vehicle, and that has given rise to an explosion in hybrid vehicle sales.

That's especially true of plug-in hybrid vehicles, which can be charged like an EV and driven in all-electric mode for short distances, and have a gas engine as a backup for longer distances or to be used in combination with electric mode for more efficient driving.

Read more
EV drivers are not going back to gas cars, global survey says
ev drivers are not going back to gas cars global survey says screenshot

Nearly all current owners of electric vehicles (EVs) are either satisfied or very satisfied with the experience, and 92% of them plan to buy another EV, according to a survey by the Global EV Drivers Alliance.

The survey of 23,000 EV drivers worldwide found that only 1% would return to a petrol or diesel car, while 4% would opt for a plug-in hybrid (PHEV) if they had to replace their car.

Read more