Skip to main content

Hitwise: Bing Lost Share to Google in April

Image used with permission by copyright holder

Web metrics firm Hitwise has released its figures for the U.S. Internet search market during April 2010, and has found that Google picked up two percent of the search market compared to March…and Microsoft’s Bing lost the same among. Bing wasn’t the only loser, though: Yahoo saw its share dip one percent, and Ask.com saw a proportionately huge drop in its share month-to-month: down 37 percent.

According to Hitwise, Google accounted for 71.40 percent of U.S. Internet searches during April, up from 69.97 percent in March. Yahoo remains the number-two search destination, with a 14.96 percent share of the market, down from 15.04 in March. Bing, conversely accounted for 9.43 percent during April, down from 9.62 percent during March. Ask.com saw its share drop from 3.44 percent of the market in March to 2.18 percent in April.

Recommended Videos

Hitwise also finds that U.S. search traffic tends to be of the two-word variety: some 23.06 percent of all search queries were two-word searches. One-word searches dropped one percent during the month, where queries for three to eight words were flat from March 2010.

Geoff Duncan
Former Digital Trends Contributor
Geoff Duncan writes, programs, edits, plays music, and delights in making software misbehave. He's probably the only member…
It looks like Microsoft has yet another anti-Google trick up its sleeve
Microsoft Edge appears on a computer screen with plants and a window in the background.

Microsoft drew attention at the beginning of this month for showing rather misleading Google-style search bar when users searched for the rival engine on Bing. Now, it appears the company is targeting the Chrome browser as well. Spotted by Windows Latest, some users may see a big banner pushing Edge when they search for Chrome while using Microsoft's browser.

The real dodgy part, however, is the fact that this banner just happens to partially hide the Chrome download link behind a "See more" button.

Read more
Google is about to give its Gemini AI a transfusion of accurate news
Gemini Advanced on the Google Pixel 9 Pro Fold.

Google announced Wednesday that it has reached an agreement with the Associated Press to build “a feed of real-time information” in Gemini. Details about the project are light at the moment but it appears as though it could at least partially mimic the functionality of Perplexity AI or ChatGPT Search. There's no word yet on when the feed will actually roll out for users.

“As we develop new AI offerings and product, we’re identifying specific types of information and data that can help improve our products and services for people everywhere,” Jaffer Zaidi, Google’s VP of global news partnerships, wrote in the announcement post. “This [new feed] will be particularly helpful to our users looking for up-to-date information.”

Read more
Microsoft may have found a sneaky way to make you use Bing
The new Bing preview screen appears on a Surface Laptop Studio.

Microsoft is trying out a pretty unusual strategy to stop Bing users from switching to Google when they need to search for something. As spotted by Reddit users, and reported on by Windows Latest, if you type "Google" into Bing right now, you'll be taken to a results page with a special header that happens to look similar to the Google search bar.

The page even loads with Bing's top search bar hidden -- you need to scroll up to make it appear. Since what you're looking at is actually Bing, it doesn't say "Google" above the centered search bar. Still, the style of the search bar and the illustration is similar to what you might often find in Google.

Read more