Skip to main content

Intel shows it’s serious about drones with Ascending Technologies acquisition

intel acquires german drone firm ascending technologies astec falcon 8
AsTec Falcon 8 drone
Intel said Monday it’s reached a deal to acquire German drone firm Ascending Technologies. The Bavaria-based company, makers of flying machines such as the Firefly and Falcon 8, specializes in professional-grade unmanned aerial vehicles (UAVs) capable of sensing and responding to their flying environment.

Coming six months after Intel invested $60 million in Shanghai drone-maker Yuneec, this latest deal – the cost of which has not been revealed – represents the chip giant’s growing interest in a technology set for huge growth in the coming years.

Recommended Videos

“With practical applications ranging from disaster response, to infrastructure inspection, to delivery of goods, UAVs offer an incredible opportunity for innovation across a multitude of industries,” Intel said in a release announcing the deal.

The company added that it’s keen to position itself “at the forefront of this opportunity to increasingly integrate the computing, communications, sensor and cloud technology required to make drones smarter and more connected.”

Intel and Ascending Technologies aren’t new to one another – the pair have already partnered to combine Ascending Technologies’ sense-and-avoid algorithms with the American company’s RealSense technology that offers real-time depth-sensing capabilities. Working together, the technologies can, for example, improve drone safety by enabling remotely controlled flying machines to automatically avoid obstacles that are both stationary and moving.

The current plans is for Ascending Technologies to continue supporting their existing customers while also working with Intel’s Perceptual Computing team “to develop UAV technology that can help drones fly with more awareness of their environments,” Intel said in its release.

Intel CEO Brian Krzanich said last year his company “believes in a smart and connected world, and one of the best ways to bring that smart and connected world to everyone and everywhere has been drones,” adding, “We’ve got drones on our road map that are going to truly change the world and revolutionize the drone industry.”

The sophistication of obstacle-avoidance systems like those developed by Ascending Technologies is likely to have an impact on how the Federal Aviation Administration develops regulations for commercial drone use – its first set of rules is expected to be announced some time this year and will likely pave the way for widespread use of the technology by a range of industries.

With this in mind, Intel is keen to be at the forefront of drone development and avoid missing out as it did with smartphones when its failure to recognize the importance of the expanding sector allowed rivals such as Qualcomm to dominate the market.

Trevor Mogg
Contributing Editor
Not so many moons ago, Trevor moved from one tea-loving island nation that drives on the left (Britain) to another (Japan)…
Ford ships new NACS adapters to EV customers
Ford EVs at a Tesla Supercharger station.

Thanks to a Tesla-provided adapter, owners of Ford electric vehicles were among the first non-Tesla drivers to get access to the SuperCharger network in the U.S.

Yet, amid slowing supply from Tesla, Ford is now turning to Lectron, an EV accessories supplier, to provide these North American Charging Standard (NACS) adapters, according to InsideEVs.

Read more
Yamaha offers sales of 60% on e-bikes as it pulls out of U.S. market
Yamaha Pedal Assist ebikes

If you were looking for clues that the post-pandemic e-bike market reshuffle remains in full swing in the U.S., look no further than the latest move by Yamaha.

In a letter to its dealers, the giant Japanese conglomerate announced it will pull out of the e-bike business in the U.S. by the end of the year, according to Electrek.

Read more
Rivian offers $3,000 off select EVs to gasoline, hybrid vehicle drivers
Second-Gen Rivian R1S on a road

Early November typically kicks off the run-up to the Black Friday sales season, and this year, Rivian is betting it’s the perfect time to lure gasoline drivers toward its EVs.
If you own or lease a vehicle that runs on gasoline, which means even a hybrid vehicle, Rivian is ready to give you $3,000 off the purchase of one of its select fully electric vehicles -- no trade-in required.
The offer from the Irvine, California-based automaker extends to customers in the U.S. and Canada and runs through November 30, 2024. The program applies to Rivian 2025 R1S or R1T Dual Large, Dual Max, or Tri Max models purchased from R1 Shop.
Rivian’s new All-Electric Upgrade offer marks a change from a previous trade-in program that ran between April and June. There, owners of select 2018 gas-powered vehicles from Ford, Toyota, Jeep, Audi, and BMW could trade in their vehicle and receive up to $5,000 toward the purchase of a new Rivian.
This time, buyers of the R1S or R1T Rivian just need to provide proof of ownership or lease of a gas-powered or hybrid vehicle to receive the discount when they place their order.
Rivian is not going to be the only car maker offering discounts in November. Sluggish car sales from giants such as Stellantis and rising inventories of new cars due to improving supply chains suggest automakers and dealerships will be competing to offer big incentives through the year's end.
This follows several years of constrained supply following the COVID pandemic, which led to higher prices in North America.
According to CarEdge Insights, average selling prices for cars remain above what would be called affordable. But prices should continue improving along with rising inventories.
Stellantis brands are entering November with the most inventory, followed by GM and Ford, according to CarEdge. Toyota and Honda, meanwhile, have the least inventory, meaning they probably won’t be under pressure to offer big incentives.

Read more