Skip to main content

Digital Trends may earn a commission when you buy through links on our site. Why trust us?

Blizzard president J. Allen Brack steps down amid lawsuit

Two weeks after a lawsuit was filed against publishing giant Activision Blizzard, one of the company’s senior leaders is taking their leave. J. Allen Brack, who has been Blizzard’s president since October 2018, is leaving his position. In his place, the company is installing two “co-leaders,” Jen Oneal and Mike Ybarra.

Brack first joined Blizzard in January of 2006 according to his page on Activision Blizzard’s website. Before becoming president, Brack led World of Warcraft as the game’s executive producer and was the main driving force behind WoW Classic. In the weeks following the State of California’s lawsuit against Activision Blizzard, development on World of Warcraft has paused. Blizzard employees also recently staged a walk-out on the company, demanding that changes be made at a foundational level.

Recommended Videos

Replacing Brack at the helm of Blizzard are Jen Oneal and Mike Ybarra. Oneal was previously the developer’s executive vice president of development. Before heading to Blizzard, she led Vicarious Visions, which was acquired by Blizzard this past January. Similarly, Ybarra is an industry veteran, serving as Microsoft’s corporate vice president for Xbox Live and Xbox Game Pass before joining Blizzard in 2019.

While the statement made by Blizzard announcing Brack’s leave doesn’t directly mention the lawsuit filed against the company, it does allude to it. “Both leaders are deeply committed to all of our employees; to the work ahead o ensure Blizzard is the safest, most welcoming workplace possible for women, and people of any gender, ethnicity, sexual orientation, or background; to upholding and reinforcing our values; and to rebuilding your trust,” reads the company’s statement. “With their many years of industry experience and a deep commitment to integrity and inclusivity, Jen and Mike will lead Blizzard with care, compassion, and a dedication to excellence.”

The lawsuit filed against Activision Blizzard alleges that the company developed a “frat boy culture” in which sexual harassment and discrimination were not only rampant but went unpunished. According to the lawsuit, “Numerous complaints about unlawful harassment, discrimination, and retaliation were made to Defendants’ human resources personnel and executives, including to Blizzard Entertainment’s President J. Allen Brack. But, Defendants failed to take effective remedial measures in response to these complaints.”

Otto Kratky
Former Digital Trends Contributor
Otto Kratky is a freelance writer with many homes. You can find his work at Digital Trends, GameSpot, and Gamepur. If he's…
Microsoft wins FTC case, removing Xbox’s biggest Activision Blizzard acquisition hurdle
Characters shooting in Call of Duty: Modern Warfare 2.

Following a multi-week court case, Microsoft has won its battle with the Federal Trade Commission regarding its proposed Activision Blizzard acquisition. The ruling is a major win for Microsoft's troubled deal, clearing the biggest hurdle it faced.

Last January, Microsoft announced its intention to acquire Activision Blizzard for $69 billion. The blockbuster announcement immediately raised antitrust concerns, which resulted in the FTC filing a legal challenge in December 2022. Microsoft has not been able to proceed with the acquisition since then, as its faced similar scrutiny in the U.K.

Read more
Microsoft’s $69B Activision Blizzard deal temporarily blocked in U.S.
Character with ISO Hemlock in Call of Duty: Modern Warfare 2.

This article has been updated to reflect the judge's decision on Tuesday, June 13.

A U.S. judge has granted a request by the Federal Trade Commission (FTC) to put a temporary block on Microsoft proceeding with its $69 billion bid to acquire Activision Blizzard.

Read more
Activision Blizzard fined over Diablo Immortal’s microtransactions
Diablo Immortal's main screen on the Asus ROG Phone 5.

Activision Blizzard is being fined by the PEGI (Pan-European Game Information) Complaints Board and Enforcement Committee over the inclusion of microtransactions in its 2022 mobile game Diablo Immortal.

This news comes just after Nintendo got sued in North America over its implementation of loot box microtransactions in Mario Kart Tour. However, this decision comes from the European game ratings board PEGI after a reassessment of Diablo Immortal's rating. Activision Blizzard, along with Hunt: Showdown Bounty Hunter -- Limited Edition publisher Plaion, got fined over not properly disclosing the presence of microtransactions in their games when disclosing information to PEGI for a game rating. That's a shocking omission in Diablo Immortal's case, considering just how much it entices players to spend money on the game.
"Both games were published in 2022 and although they contain paid random items (like loot boxes or card packs), this was not disclosed to PEGI when the games were submitted for a rating license," a description of the case says. "Since this amounts to a violation of the rules described in the PEGI Code of Conduct, the PEGI Enforcement Committee sanctioned both companies with a fine of 5000€. The companies had also taken immediate action to update relevant store listings and marketing materials."
A fine of only 5,000 Euros is an extremely small drop in the bucket for a company like Activision Blizzard; Diablo Immortal alone was estimated to be making $1 million a day around its launch by Appmagic. Still, it's a noteworthy slap on the wrist and will hopefully encourage companies like Activision Blizzard to be more open and honest about the presence and relevance of microtransactions in their games. 

Read more