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Switch Online + Expansion Pack’s pricing gives the service too much credit

I don’t pay for online services anymore. Not frequently, anyways, since almost all of my online gaming is done on my PC. If I’m getting a new co-op game or multiplayer shooter, it’s exclusively going to end up in my Steam library, because I don’t have to shell out a single extra cent to properly play the game.

But I can still at least acknowledge that some online services are worth the $60 they charge each year. Xbox Gold gives players free games, and so does PlayStation+. Nintendo Switch Online, on the other hand, has never felt worth the $20, and now Nintendo’s asking players for $50 for the service’s upgraded version, Nintendo Switch Online + Expansion Pack. I’m not sure if the company has been listening to its users for the past three years.

Nintendo Switch Online + Expansion Pack - Overview Trailer

When Nintendo Switch Online was initially announced, I remember being somewhat excited. The service hardly cost anything, and users would get access to online multiplayer and an ever-growing library of old NES games. Sure, those games aren’t anything new, but it would be fun to play them on a mobile console. The exclusion of multiplayer voice chat was strange, but I figured it wasn’t a surprise, since I wasn’t going to be playing any games that required it on the Switch.

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Super Smash Bros. Ultimate was the first time I realized how underwhelming Nintendo Switch Online was. The game’s multiplayer was atrocious, and since it was the only game I was really using Nintendo’s online service for, I couldn’t help but Ask myself, “is this really worth $20?” Other Nintendo fans were getting tired of the retro game library’s slow (and often unexciting) growth. Players wondered why Nintendo wouldn’t add games from other systems to the service, like Game Boy Advance or GameCube titles.

Some of those features were finally announced for Switch’s online service with Nintendo Switch Online + Expansion Pack. The new service includes Nintendo 64 and Sega Genesis games, along with Animal Crossing: New Horizon‘s latest DLC. Sure, that’s not exactly what fans were looking for, but it is enough to get people excited again.

Mario and pals posing under the Nintendo Switch Online logo.
Image used with permission by copyright holder

The announcement that access to those games will cost players $50 for an individual plan or $80 for the family plan, though, comes from an ignorant standpoint. Simply put, a curated selection of Nintendo 64 and Sega Genesis games isn’t worth an extra $30 a year. For years, subscribers have hoped that the company would add content, making the relatively inexpensive service one of the best around. Instead, Nintendo took some of the games fans were hoping for and locked them away behind a paywall. That now includes Super Mario 64, which the company was selling as part of the Super Mario 3D All-Stars bundle. That bundle is no longer available, as it was, for some reason, and is only available until March 31, 2021.

It makes sense from a business standpoint. But for a company that used to pride itself on consumer friendliness (a department it’s been lacking in for a while now), it’s sad that well of goodwill is quickly drying up.

The content coming with Switch Online’s more expensive version is still lacking, and I also just don’t have a reason to trust that Nintendo will expand on it in a meaningful way. The Expansion Pack’s library of Nintendo 64 and Genesis games will grow, just like the base version’s stale buffet of games has. If I’ve learned anything over the course of the past three years, it’s that players are going to ask for specific games and won’t get what they ask for. That’s the trend that Nintendo’s set up to this point, and there’s no reason to believe it’ll do anything different.

Otto Kratky
Former Digital Trends Contributor
Otto Kratky is a freelance writer with many homes. You can find his work at Digital Trends, GameSpot, and Gamepur. If he's…
Don’t expect Zelda’s $70 price to become the new Switch standard, says Nintendo
Link looks at his hand in The Legend of Zelda: Tears of the Kingdom.

The Legend of Zelda: Tears of the Kingdom will be Nintendo's first Switch game to be priced at $70. News that Tears of the Kingdom, a sequel to one of the bestselling and most critically acclaimed titles on the system, will have an increased price compared to its predecessor came as a surprise over three-and-a-half years after its announcement. It also raised questions about what the future of pricing for Nintendo games will be, especially as Sony, Microsoft, and third-party publishers all upped the cost of their new games in recent years. 
While Nintendo will release Tears of Kingdom at $70, a spokesperson for the company tells Digital Trends that this will not always be the case for its first-party games going forward. 
"No," the spokesperson said when Digital Trends asked if this is a new standard. "We determine the suggested retail price for any Nintendo product on a case-by-case basis." 
The Legend of Zelda: Tears of the Kingdom – Official Trailer #2
To get more insight into the price shift, I spoke to Omdia Principal Analyst George Jijiashvili, who explains what has caused the price of games to go up in recent years and how Tears of the Kingdom demonstrates that Nintendo will "remain flexible about first-party title pricing." Ultimately, Nintendo fans are finally starting to feel the impact of inflation that's been sweeping across the game industry, even if it's only "on a case-by-case basis" for now.
The price is right
Nintendo claims that not every one of its significant first-party game will be $70, and we can actually already see that in action. Preorders just went live for Pikmin 4, which launches on July 21, after Tears of the Kingdom, and it only costs $60. Still, Zelda's price tag indicates that going forward, Nintendo will at least consider raising the price of its most anticipated games to $70. But why start with Tears of the Kingdom?  
When asked why it chose Tears of the Kingdom as its first $70 Nintendo Switch game, a Nintendo spokesperson simply reiterated that the company will "determine the suggested retail price for any Nintendo product on a case-by-case basis." Still, it's a surprising choice for Nintendo to make that pricing change to just one exclusive game almost six years into the Switch's life span. Jijiashvili thinks the choice to do this with Tears of the Kingdom was a pretty apparent one for Nintendo, although it won't apply to everything going forward.
"If you are going to make a game $70, it's going to be the follow-up to one of your most critically acclaimed and bestselling games ever," Jijiashvili tells Digital Trends. "I don’t think that this means that $70 will become the standard price for all major Nintendo releases. It's worth noting that Metroid Prime Remastered is priced at $40. It's clear that Nintendo will remain flexible about first-party title pricing."

It makes basic financial sense for Nintendo to ask for a little bit more for a game it knows will be one of the biggest releases of 2023. But what factors in the game industry and world's economy at large caused Nintendo to make this decision? 
Priced Out
For more than a decade, people got comfortable with AAA video games being priced at $60. Of course, there were occasional exceptions to this rule, but it was seen as an industry standard until the dawn of the PlayStation 5 and Xbox Series X. Publisher 2K was one of the first to announce a price increase, and companies like EA, Sony, and Microsoft have all followed suit. Jijiashvili chalks this up to inflation-related pressure on game publishers.
"The games industry has already been experiencing a lot of inflationary pressure," he explains. "AAA games are much more expensive to make now than they used to be, but prices have actually been declining in inflation-adjusted terms -- if prices had risen with inflation since 1990, they would now be over $90. On top of that, we’ve had a big burst of general inflation, meaning that publishers are looking at big increases in everything from salaries to tools. It’s going to be really hard for most publishers to avoid passing on all those extra costs at some point."
Jijiashvili provided us with a graphic created by Omdia that "shows what the typical price points for each generation would look like if you adjusted for inflation." As you can see, the inflation-adjusted prices are only exponentially growing, and the big game pricing shifts the graph highlights were all technically not even enough to keep up with inflation when they happened. 

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Nintendo Switch Online expands with Game Boy and Game Boy Advance Titles
nintendo switch online game boy advance gameboy games

During the February 2023 Nintendo Direct, Nintendo announced that it is adding Game Boy and Game Boy Advance Games to its Nintendo Switch Online service. Game Boy games will be available for basic subscribers, while the Game Boy Advance games are available for those who are subscribers of the premium Expansion Pack.

Nintendo Switch Online - Game Boy & Game Boy Advance Announcement - Nintendo Direct 2.8.23

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Goldeneye 007 comes to Game Pass and Nintendo Switch later this week
goldeneye 007 switch xbox release date january 27

Rare, Nintendo, and Xbox Game Studios confirmed that their remaster of classic Nintendo 64 FPS Goldeneye 007 will launch on January 27 across Nintendo Switch, Xbox One, and Xbox Series X.
GoldenEye 007 – Xbox Game Pass Date Reveal Trailer
For most, this long-awaited enhanced re-release will be locked behind a subscription service. On Nintendo Switch, the only way to play Goldeneye 007 is with a Nintendo Switch Online + Expansion Pass subscription, which grants players access to a variety of Nintendo 64, Sega Genesis, NES, and SNES games alongside the DLC to some first-party Nintendo titles. That said, Microsoft has confirmed that the Nintendo Switch version of Goldeneye 007 will be the only one to feature online multiplayer, although it'll still be displayed in split-screen.
Meanwhile, the Xbox versions of Goldeneye 007 don't have online multiplayer but benefit from the addition of achievements and an upgraded 16:9 4K resolution. To play the game on Xbox, you'll need to either have an Xbox Game Pass subscription or own the gaming compilation Rare Replay that was released in 2015. Still, fans are probably happy that they'll just be able to experience this classic on a modern controller.
While it has aged quite a bit, Goldeneye 007 is a highly influential FPS game that also became an iconic Nintendo 64 release thanks to its fun multiplayer. Unfortunately, the license it's attached to likely prevented the game from getting a proper re-release until now. It was one of the best announcements in September's Nintendo Direct, and its launch will also technically mark the first Xbox first-party game released in 2022. 
Goldeneye 007 releases for Nintendo Switch, Xbox One, and Xbox Series X on January 27. 

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