Skip to main content
  1. Home
  2. Audio / Video
  3. Deals

Digital Trends may earn a commission when you buy through links on our site. Why trust us?

Save $1,500 on this 77-inch OLED TV during LG’s version of Prime Day

By
The LG B3 Series OLED 4K TV in the living room.
LG

This year’s Prime Day deals are just around the corner, but LG is giving you the chance to get your shopping for TV deals done early with its Perfect Black Friday in July sale. Here’s our favorite offer — the 77-inch LG B3 OLED 4K TV for $1,800, following a $1,500 discount on its original price of $3,300. It’s still not cheap, but it’s rare to get an opportunity to buy an OLED TV for nearly half-price. If you want to take advantage of the savings, you need to complete your purchase right now because there’s no assurance that the bargain will still be available tomorrow.

Why you should buy the 77-inch LG B3 OLED 4K TV

LG’s Perfect Black Friday in July sale is a play on words for one of the biggest benefits of buying an OLED TV — the ability to create perfect black levels, as the organic light-emitting diodes that generate all of its light can be completely shut off. Other benefits of the 77-inch LG B3 OLED 4K TV, as described in our OLED TV versus QLED TV comparison, include an extremely fast response time, wide viewing angles so you can watch from any corner of the room, less power consumption so you don’t have to worry about shocking electricity bills, and better protection for your eyes so you’ll still be comfortable even after hours of looking at the screen.

The 77-inch LG B3 OLED 4K TV is powered by the brand’s a7 AI Processor Gen 6, and it features Dolby Vision and Dolby Atmos to bring the cinematic experience in your living room. It also comes with LG’s webOS so that you can access streaming services such as Netflix and Disney+, and ThinQ AI compatibility for integration into your smart home system. However, you’re going to have to check first with our guide on what size TV to buy to make sure that you have ample space for the 77-inch LG B3 OLED 4K TV.

Related

The 77-inch LG B3 OLED 4K TV is already an excellent purchase at its original price of $3,300, so it’s a steal if you can get it for nearly half-price following a $1,500 discount. It’s down to $1,800 for LG’s Perfect Black Friday in July sale, which comes ahead of Prime Day, but we don’t think the offer will last long. If you want to get the 77-inch LG B3 OLED 4K TV delivered to your doorstep for much cheaper than usual, go ahead with the transaction to secure it for this lowered price.

Editors’ Recommendations

Topics
Aaron Mamiit
Aaron Mamiit
Contributor
Aaron received an NES and a copy of Super Mario Bros. for Christmas when he was four years old, and he has been fascinated…
Don’t miss out: The LG 55-inch B3 Series OLED is only $800 today
The LG B3 Series OLED mounted in a living room.

Samsung, Sony, and LG are often hailed as the top three TV brands on the market right now, and that’s because they give us award-winning TVs like the B3 Series OLED. This is an LG set that was released back in 2022 but can still be purchased brand-new. And now and then, you’ll be able to grab an awesome B3 Series sale, including right now. For a limited time, when you purchase the LG 55-inch B3 Series OLED, you’ll only pay $800. At full price, this TV sells for as much as $1,200. We also suggest taking a look at our list of the best soundbar deals if you’d like to put that $400 you saved toward an excellent audio system.

Why you should buy the LG 55-inch B3 Series OLED
The LG B3 Series is the Goldilocks model, nestled between LG’s entry-level A3 Series and the C3 Series, a premium OLED that sits one rung below the 2022 flagship G3 Series. Equipped with LG’s a7 AI Processor Gen 6, the B3 Series delivers a wide color gamut, excellent contrast levels, and top-shelf motion handling. Two of the TV’s four HDMI ports are 2.1 certified, and VRR, ALLM, and LG’s Game Mode ensure that you’ll have a terrific time playing console or PC games on this OLED.

Read more
Post Cyber Monday savings: Take $1,200 off the Samsung 65-inch QN90D
A closeup of a performer in a red jacket plucking an upright bass shown on a Samsung QN90D TV.

When it comes to top-selling TVs, a brand you can always trust is Samsung. The company makes exceptional LEDs, QLEDs, OLEDs, and even QD-OLEDs, and we’re always on the lookout for the best Samsung TV deals. And guess what? We came across a fantastic offer on Samsung QLEDs just earlier today. Right now, when you purchase the Samsung 65-inch QN90D, you’ll only spend $1,500. While that still may sound expensive, let us remind you that the list price of this model is $2,700. We actually reviewed the 98-inch version of this Sammy QLED a while ago, and our TV expert, Caleb Denison, said it best: “The QN90D series is excellent, but the 98-inch model fell apart for us.”

Why you should buy the Samsung 65-inch QN90D
Spec-wise, the 65-inch QN90D is a high-performance QLED with mini-LED lighting. Resolution tops out at 4K, and the native refresh rate is as high as 144Hz, which is excellent for PC gamers. HDMI 2.1, VRR, and ALLM are standard across all inputs, too. That way, you’ll always be getting the best frame-to-frame speeds and the lowest input lag possible. The QN90D also supports all modern HDR formats, including Dolby Vision and HDR10+.

Read more
The already-cheap Insignia 55-inch 4K TV has an additional $110 discount today
The Insignia 55-inch F50 Series 4K Smart TV hangs over a media cabinet in a living.

Now that Black Friday and Cyber Monday 2024 are but figments of the past, we can start to refocus on the post-extravaganza markdowns! Of course, this means there are still phenomenal discounts to be had on popular consumer tech items like Bluetooth speakers, laptops, and game consoles, and one of the best TV offers of the day comes to us courtesy of Best Buy. Right now, when you purchase the Insignia 55-inch F30 Series 4K TV, you’ll only pay $240. At full price, this model sells for $350.

Why you should buy the Insignia 55-inch F30 Series
Whether you’re looking for a new living room TV, a gift for a college student, or a big screen that can be used to display a restaurant menu or pricing options for your business, the 55-inch F30 Series is a great choice. Delivering up to 4K resolution at 60Hz, this Insignia set goes toe to toe with the likes of Samsung, Sony, and LG TVs. It manages to hold its own — especially when watching HDR content!

Read more