Skip to main content

Digital Trends may earn a commission when you buy through links on our site. Why trust us?

Best Sony TV deals: Save on best-in-class 4K TVs and 8K TVs

With Sony being a regular among the best TV brands it may seem like it’s difficult to land some Sony TV deals. But Sony TVs are also regulars among the best TV deals, and today there are quite a few Sony TV deals worth taking a look at. Below we’ve organized all of the best Sony TV deals available right now. You’ll find discounts on all sorts of sizes among them, including 65-inch TV deals, 70-inch TV deals, 75-inch TV deals, and even 85-inch TV deals. Dive in if you’re feeling good about a Sony TV, and if you’d like to see what TV deals await among other brands be sure to check out today’s Samsung TV deals, LG TV deals, TCL TV deals, and Vizio TV deals.

Sony 75-inch X77L 4K TV — $900 $1,000 10% off

Sony 50-inch X77L Series LED 4K Google TV product image
Sony

While this TV may look understated on this list, due to its price, it is actually hard to overstate how beloved this TV is for its affordability and budget beauty. Even at this price point, Sony delivers premium 4K upscaling powered by its 4K X-Reality PRO 4K reference database. If you own a PS5, you’ll appreciate the Sony exclusive automatic HDR tone mapping that changes up the TV’s setting automatically when you play PS5 games, giving you the best possible settings. Furthermore, this is a Google TV, so you’ll have the opportunity to use over 10k apps on your new Sony TV.

Sony 55-inch Bravia XR X90L 4K TV — $900 $1,170 23% off

Sony X90L Review
Zeke Jones / Digital Trends

Sony’s X90L is a phenomenal TV that consistently produces high-accuracy pictures with delightful, vibrant colorations. Our X90L review had a lot to say about the TV, especially from a reviewer that had a not-so-spectacular experience with the standard X90. This TV, however, is the “best choice for budget-conscious videophiles.” It includes Dolby Vision, free Bravia Core credits for IMAX Enhanced movies on demand, and intense gaming quality.

Sony 75-inch X80K 4K TV — $1,045 $1,300 13% off

The Sony X80K Series 4K Google TV on a white background.
Sony

Another TV that performs much better than its cost suggests is the X80K. Customers rate it near flawlessly for picture quality, which is enhanced by both the 4K HDR Processor X1 and Triluminos Pro, a system that allows over a billion colors to be used by the X80K’s LED screen. You’ll also get a 120Hz refresh rate enhanced by Motionflow XR tech to get even the fastest moving items on your screen a crisp look.

Sony 85-inch Bravia XR X93L 4K TV — $2,500 $4,000 37% off

The Sony Bravia XR X93L 4K Google TV hanging over a media center in a living room.
Sony

The Sony X93L is another from Sony’s Bravia lineup. It offers a display powered by Mini-LED technology and comes in at 4K resolution. It has more smarts than you’ll find in many smart TVs, with a Cognitive Processor XR that delivers a picture with wide dynamic contrast, detailed blacks, natural colors, and high peak brightness. Sony actually considers this a premium smart TV, and with Google’s smart OS powering things you should have no problem tracking down your favorite movies and shows, even if you access them through various streaming services.

Sony 65-inch Bravia XR A95L OLED 4K TV — $3,000 $3,400 12% off

The Sony 65-inch Bravia XR A95L OLED 4K Google TV in a modern-styled living room.
Sony

The Sony A95L is on the higher end of the Bravia XR lineup. It offers immersive depth and lifelike picture quality, as it’s powered by Sony’s Cognitive Processor XR. This processor takes in everything on the screen and remasters it in the blink of an eye, ensuring everything you watch is in high quality 4K. This TV also has Sony’s best color science ever. It has Sony’s widest palette of colors and a breakthrough QD-OLED panel. You’ll be getting all the smarts of the Google TV smart platform as well, which includes access to streaming services and a content management system that makes it easy to find what you want to watch across all of your subscriptions.

Sony 75-inch Bravia XR Z9K 8K TV — $5,000 $5,500 9% off

Sony 2022 Z9K 8K mini-LED TV.
Sony / Sony

Sony’s Bravia lineup turns out some seriously impressive screen quality, and with the Z9K you’ll be getting a display powered by Mini-LED technology. This provides a theater-like, immersive experience that’s perfect for family rooms and home theaters. The Z9K interface is powered by Google TV, which organizes your favorite content all in one place. This is also a great TV if you have a PlayStation 5, as Sony has built in features specifically for its popular gaming console.

Other Sony TV deals we love

There’s no reason to stop enjoying Sony TV deals, as they produce a ton of them. Here’s some more that are also on sale at the moment:

  • — $1,400 $1,800 22% off
  • $1,500 $2,200 32% off
  • — $1,700 $2,000 15% off
  • — $2,500 $3,300 24% off
Andrew Morrisey
Andrew has been writing professionally for more than 20 years and has been writing about tech for three of them. His focus at…
This TCL 4K TV is on sale for under $200 at Best Buy
TCL's 2024 F35 Fire TV home screen.

Early Black Friday TV deals are abundant, and we’ve seen discounts from pretty much every LED and OLED manufacturer, including Samsung, LG, and the focus of today’s entry, TCL. TCL TV deals are some of the best on the market right now, and that’s mainly because these TVs are relatively inexpensive to begin with. As such, you’ll be able to find amazing discounts at multiple retailers, including this fantastic offer:

As part of this Best Buy doorbuster sale, when you purchase the TCL 55-inch F35 Series 4K LED, you’ll only pay $190. At full price, this model sells for $330. That $150 you save is a sound investment toward one of these best early Black Friday soundbar deals!

Read more
Black Friday: Get $300 off this 55-inch stunning frameless Sansui OLED smart TV
55-inch Sansui OLED smart TV with frameless design, subwoofer built-in, and karaoke support

TVs today have grown sophisticated enough to cut down on the bezels -- those thick edges that surround the display. But they still exist in most cases, and depending on how they're shaped it can ruin some of the immersion of home theater experiences. Why am I talking about all of this? Because there is an incredible deal on a frameless 55-inch Sansui OLED smart Google TV for Black Friday. This TV is absolutely stunning. It drops all the bezels and frames, hence the name, and opens up the entire display to the 4K UHD pixels and visuals. I'm going to go out on a limb and proclaim this is one of the best Black Friday TV deals, and certainly one of the most unique. Plus, on top of the frameless design, it's an OLED panel. The deal gets you this bad boy for $600 instead of $899, saving you $299. Oh, yes. But the deal ends December 13 so don't waste time.

 
Why shop this 55-inch Frameless 4K UHD Sansui OLED Smart TV deal for Black Friday?

Read more
This might be one of the best deals on a 1080P projector — $137 off
Yaber Projector L2S -- one of the best deals on a 1080P projector for Black Friday

Normally, projectors aren't something I would consider to be in gifting territory. They tend to be expensive, come in a wide variety of designs, and it's really tough to pick one out for someone else, even if you know them well. I might have to go back on that thinking, however, because of a great deal I discovered in the Black Friday sales. More specifically, the Yaber Projector L2s is down to $133 for Black Friday. Usually $270, that saves you a whopping $137 off the top. It's a 1080P HD projector with WiFi 6, Bluetooth, sound by JBL, and has a 700 ANSI brightness rating. Those are some impressive specs when you consider the price but that also makes this Yaber projector super giftable in my book. Take a look for yourself or head below for some more details.
Buy Now at Amazon Buy Now at Yaber
 
Why this Yaber Projector L2s deal might be one of the best on a 1080P projector

Let's run this down from a numbers perspective. The Yaber Projector L2s delivers a native 1080P HD resolution and has two built-in 8-watt speakers with sound by JBL. No, it's not 4K, but when and where you'll use this projector full HD is a great option. You can, for example, set up a movie night in your backyard or by your pool. Or, you could take this little guy with you to a friend or family member's house for the holidays to do some impromptu streaming. Imagine sharing family photos with grandma on a 150-inch screen. Because this projector can cast one.

Read more