Skip to main content
  1. Home
  2. Smart Home
  3. News

Joost Launches, Adds Five New Partners

By
Joost Launches, Adds Five New Partners

Billing itself as the first broadcast-quality Internet television service, Joost has officially launched commercial operations. Combining more than 150 channels from a variety of content partners with Web 2.0 social networking and community driven features, the new Internet video service from Skype founders Janus Friis and Niklas Zennström is currently a front-runner in the race to capitalize on the burgeoning Internet video market—and, to that end, Joost has aligned itself with more than 30 "blue-chip" brands like Intel, Coca-Cola, Hewlett-Packard, and Nike—eager to get their brands and messages in front of Joosts likely young and technically hip demographic.

Joost’s channel lineup will vary by region depending on copyright ownership and restrictions from content owners. Viewers in the U.S. will have access to most Joost progreamming, although the company is looking to expand its international, regional, and local partnerships around the world.

Recommended Videos

"Today marks the beginning of an exciting phase for Joost—we are officially open for business," said David Clark, executive vice president of global advertising for Joost, in a statement. "We’re enabling our viewers to share Joost with their friends and family, and we’re working collaboratively with the world’s leading advertisers and agencies to design a new ad model for the next generation of television."

If you want to tune in to Joost…you still have to know somebody. Right now, Joost has thrown up its doors to an unlimited number of friends, family, and colleauges of users to participated in the service’s beta process. Beta testers can send an unrestricted number of invitations to anyone they like to join the service.

Joost has also announced new content partnerships. After beefing up the advertising for their new venture last week, Joost today announced a new set of content partners. This time around they’ve scored Turner Broadcasting, Hasbro, the National Hockey League, Sony Pictures Television and Sports Illustrated.

"From compelling news magazines and cool animation to current and classic sports games, comedy and entertainment, the Joost platform is a destination for audiences looking for great programming, a flexible entertainment experience, and a community with which to share that experience," said Yvette Alberdingk Thijm, executive vice president of content strategy and acquisition for Joost, in a statement.

Right. So what shows are we getting?

Turner will be providing episodes of Aqua Teen Hunger Force and Robot Chicken later this week. CNN programs like Anderson Cooper 360° and Larry King Live will be showing up later in the month, along with some regional programming from the Turner South division.

Sony Pictures Television is going for nostalgia by digging out programs from three decades. Charlie’s Angels,Spiderman,Starsky & Hutch,SWAT,NewsRadio, and Who’s the Boss? are all slated to appear on Joost.

Sports Illustrated will make their Joost debut with a perennial Internet favorite: half-naked women. Video shorts and interviews from this year’s SI Swimsuit photo shoots will be on Joost soon, with full-length Swimsuit programs and additional behind-the-scenes footage from other recent shoots available later this month.

The National Hockey League will broadcast vintage games along with replays and highlights from the regular season and Stanley Cup Playoff games.

Hasbro is devoting a channel to each of its iconic franchises, Transformers and G.I. Joe. They will both air full-length episodes from the original animated shows.

Editors' Recommendations

Nick Mokey
Nick Mokey
Managing Editor
As Digital Trends’ Managing Editor, Nick Mokey oversees an editorial team delivering definitive reviews, enlightening…
Best air fryer deals: As cheap as $25
The Costway 16-in-1 15-quart air fryer oven on a table with plates of food spread out around it.

Air fryers are probably some of the best smart kitchen appliances because they not only make frying a lot easier but can also keep you much healthier in the long run compared to a deep fryer. Some of the best air fryers on the market have a ton of great features, giving you the variety of doing things like rotisserie or even having dual baskets to fry two things at a time. So, if you're looking to grab yourself an air fryer, you may want to check out these air fryer deals; they're some of our favorites that we've collected from around the internet.
Bella Pro Series 4-quart digital air fryer — $40, was $70

The Bella Pro Series 4-quart digital air fryer is equipped with a 1,500-watt heating system with an adjustable cooking temperature of up to 400 degrees Fahrenheit, which you can adjust through its digital touchscreen that also offers several preset cook modes. The air fryer offers enough capacity to cook meals for about four to six people, so it’s perfect for small families and intimate gatherings. The Bella Pro Series 4-quart digital air fryer also features a 60-minute automatic shut-off timer and a dishwasher-safe basket.

Read more
Best Instant Pot deals: Pressure cookers, air fryers and grills on sale
A stew cooks in the Instant Pot Precision electric Dutch Oven.

Instant Pot is such a widespread brand that if you've ever owned an air fryer, pressure cooker, or toaster oven, you've probably had an Instant Pot at some point. Given that it's a brand that's known for making some of the best air fryers and the best pressure cookers, it makes sense to stick to the brand when looking to buy new small kitchen appliances. That's why we've gone out to find our favorite Instant Pot appliances, whether it's a pressure cooker or a Dutch oven, and collected them all below to help save you some extra legwork.
Instant Pot RIO 7-in-1 Electric Multi-Cooker -- $88, was $100

Not all Instant Pot devices need to cost a lot of money, and this budget-friendly Instant Pot Rio will give you a lot of functionality for less than $100. While it primarily functions as a pressure cooker, you can also use it for cooking rice, making yogurt, warming food, and even sauté. The controls are also pretty simple, so you don't have to worry about pressing through complex menus, and the fact that the lid and internal pan are dishwasher safe means it's really easy to wash as well, which is a huge plus.

Read more
Best elliptical machine deals: From $100 to $1,100
A man working out with the ProForm Carbon EL elliptical machine in a nice apartment.

Going on a fitness journey can be quite difficult sometimes, especially if you're the sort of person who doesn't want to go to a public gym. Luckily, there are a lot of great devices that can offer good cardio, such as elliptical machines. While they can get quite expensive, we're happy to see that even some of the bbest smart ellipticals have solid deals on them, and if you'd rather go for something more budget-friendly, there are options for that, too. To that end, we've gone out and collected some of our favorite elliptical machine deals for you, although you could always check out these excellent treadmill deals if you want a different type of cardio machine.
Sunny SF-E902 Air Walk elliptical machine — $78, was $130

Workout warriors on a budget or with little space to spare should consider the SF-E902 Air Walk. It’s an incredibly simple elliptical machine, yet it still has plenty to offer. It folds up easily to a size half its length, which makes it great for apartment dwellers. It offers a total body workout and the non-slip pedals help simulate a slow walk or a full run. It even has an LCD monitor that displays time, count, calories, and scan.

Read more