Computer folks might know the name Logitech for things like keyboards, mice, and Web cams, but the peripheral and accessories maker has apparently set it sights on the portable audio market, announcing today it has entered into a deal to acquire the privately-held Ultimate Ears for $34 million in cash. Ultimate Ears is mainly known for producing in-ear monitors used by audio engineers and performing musicians, but it has recently expanded its product lines to include consumer-oriented products as well as audiophile offerings.
"Ultimate Ears is a perfect fit for Logitech and our audio business," said Logitech president and CEO Gerald P. Quindlen, in a statement. "Since its inception, Ultimate Ears has been driven by innovation, close ties to its customers, and the desire to enable an immersive audio experience. [..] We look forward to using our worldwide distribution network and operational efficiencies to help more people discover this superior listening experience."
Ultimate Ears’ custom-fit products are widely used by professional touring musicians, particular acts that regularly play large venues. Ultimate Ears employs about 40 people.