Skip to main content

Digital Trends may earn a commission when you buy through links on our site. Why trust us?

Instagram Badges help creators to cash in on their followers

Instagram Badges is a new feature on the social media app that’s aimed at helping creators earn money through the app. Badges will let people show support to their favorite creator during a Live Video and allow creators to engage with their followers. The company first announced Badges in 2020, but it was only available for a select user base at the time.

Instagram Badges are now available in select regions, including the U.S., for users aged 18 and older. If you want to use the feature, you must have at least 10,000 followers.  If a follower purchases a Badge, heart(s) will be displayed next to their username in the Live Video. In the U.S., you can purchase multiple Badges, which range from $1 (one heart) to $5 (three hearts), with a $2 (two hearts) option in the middle.

Recommended Videos

If you support a creator by buying a Badge, you will get more visibility on their Live Video. Moreover, if you ask a question during a Live Stream, your question will be highlighted to the creator. As a creator, you will be able to see your supporters’ names on a particular Live Video for up to 90 days.

To enable Instagram Badges on your profile, you need to go to Profile > Professional dashboard > Grow your business > Badges. Instagram Badges are currently live in Australia, Brazil, France, Germany, Italy, Japan, Mexico, Spain, Turkey, the U.K., and the U.S. Instagram’s various policies, including Partner Monetization Policies and Community Guidelines, apply to Badges as well.

Prakhar Khanna
Prakhar writes news, reviews and features for Digital Trends. He is an independent tech journalist who has been a part of the…
Instagram used to be one of my favorite apps — now I can’t stand it
A Galaxy S23 Ultra running Instagram. On the screen, there's an orange guitar.

Instagram is dying a slow, drawn-out death, and I don't think that I'm the only one to notice. The app has been at the center of controversy after controversy as Meta continuously shifts around its ambitions for it, tries to compete with other social media giants like TikTok, and packs itself full to bursting with suggested posts and a relentless number of advertisements. It feels like Meta is doing its best in order to maximize profits and draw users in, but from everyone I've talked to who feels the same as I do, we're only being pushed away.

As it's desperately tried to find a new identity, Instagram has become completely useless to me. It's an app full of content I don't care about that's plastered floor-to-ceiling with ads that have me closing it each time — feeling frustrated and that I might as well delete it to save myself some time and storage space.
Remembering what Instagram used to be

Read more
If you can’t stand ads on Instagram, you’re going to hate this update
Samsung Galaxy S23 showing Instagram

Instagram has been ruffling the feathers of many users as of late with how many ads and suggested posts it shows from unfollowed accounts. Despite the frequent criticism of the app's near-constant ads, Meta announced in a recent blog post that Instagram will now feature an additional two new types of ads to clutter the feeds of all users.

One place where Instagram remained relatively ad-free was in the search results, as the app devoted that space entirely to directing people to the photos, reels, or other users that you're looking for. Now, users can expect to see ads popping up in the search results — making the results a little more padded and a little less helpful.

Read more
Are your Instagram comments not showing up? You’re not alone
Instagram being used on an iPhone.

Instagram has recently seen a notable feature update with the addition of "Notes," an away-message style bit of text that users can customize, but in addition to the new change, some users have noticed that they can't see or leave comments under photos and Reels. If you've noticed this change and are a little bit confused, don't worry, you're not alone.

Here's what you need to know about what's happening with Instagram comments.
Why Instagram comments are gone

Read more