A record set by ‘Star Wars: The Force Awakens’ teaser just got broken

By Rick Marshall Published May 27, 2016

It took a tale as old as time to beat the record set by Star Wars: The Force Awakens.

The first teaser trailer for Walt Disney Pictures’ live-action Beauty and the Beast was viewed more than 91.8 million times in the first 24 hours after it debuted, breaking the record set by the first teaser for Star Wars: The Force Awakens last year. The latter teaser was viewed 88 million times in its first 24 hours online.

Recommended Videos

According to The Hollywood Reporter, the record book for teaser trailers is dominated by Disney productions, with Beauty and the Beast now topping the debut teaser for The Force Awakens, as well as the first teaser for Captain America: Civil War (61 million views), the second teaser for The Force Awakens (55 million views), and the first teaser for Avengers: Age of Ultron (34 million views).

Please enable Javascript to view this content

Apparently, when it comes to teaser trailers, nothing attracts online eyes like Disney projects.

Directed by Bill Condon (The Twilight Saga: Breaking Dawn, Dreamgirls), Beauty and the Beast is a live-action adaptation of the 1991 animated feature that became the first animated film to receive a “Best Picture” nomination at the Academy Awards. (The film took home two Oscars for its music.) The live-action film casts Harry Potter franchise alum Emma Watson as Belle and Downton Abbey actor Dan Stevens as the Beast.

Along with the film’s titular leads, Beauty and the Beast also features Kevin Kline, Luke Evans, Josh Gad, Ewan McGregor, Stanley Tucci, Gugu Mbatha-Raw, Audra McDonald, Ian McKellen, and Emma Thompson in supporting roles.

Composer Alan Menken, who earned a pair of Oscars for scoring the 1991 film, will return to score the live-action movie.

Beauty and the Beast is scheduled to hit theaters March 17, 2017.

Topics

Former Digital Trends Contributor

A veteran journalist with more than two decades of experience covering local and national news, arts and entertainment, and…

Computing

Not even Nvidia’s RTX 4090 can handle Star Wars Jedi: Survivor

Cal holding his lightsaber with BD-1 on his shoulder.

Nvidia's RTX 4090 is overkill for a vast majority of games, but it seems to have met its match in Star Wars Jedi: Survivor. That's right -- even the best graphics card struggles to maintain more than 35 frames per second (fps) in EA's upcoming title.

Of course, this kind of performance is unintended, and it stems entirely from poor optimization. Will your computer be able to handle the game when it launches tomorrow?

Entertainment

A Disturbance in the Force trailer shines light on infamous Star Wars Holiday Special

The cast of Star Wars standing next to each other.

In 1978, CBS aired the Star Wars Holiday Special, a two-hour spin-off film 18 months after the success of A New Hope. The special never aired again. A new documentary, A Disturbance in the Force, attempts to figure out what went wrong with the most reviled Star Wars adventure in franchise history.

A Disturbance in the Force Teaser Trailer - SXSW 2023

Entertainment

7 things we wished Disney did differently with the Star Wars sequel trilogy

Fortnite Star Wars Scene

The Star Wars sequel trilogy was a divisive return to the galaxy far, far away. While it held so much promise with the success of The Force Awakens, subsequent films became the target of hate and ridicule from fans and critics to the point that everyone's hopes for the franchise seemed to have been dashed (at least until The Mandalorian came around).

The sad truth is that this trilogy was never going to live up to everyone's expectations, especially not with the astronomically high pedestal they had all placed the franchise on. Despite this, Disney could've done certain things differently that would've made it a more worthy follow-up to the original Star Wars movies.
7. Spacing out the films more