PORTLAND, Ore., September 4, 2018 — Digital Trends, the world’s largest independently owned technology review site, announced today that former Facebook executive Bob Gruters is joining the company as chief revenue officer. Gruters has also worked with media heavyweights Viacom, Condé Nast, and Univision, as well as recent indie entrant Revolt Media, among others, during his 25-plus years in the industry.
Gruters’ decision to leave Facebook speaks to the growing position Digital Trends occupies. Inc. Magazine recently ranked Digital Trends among the nation’s fastest-growing private companies on its Inc. 5000 list for the third year in a row. The digital media company that attracts more than 30 million unique visitors per month has grown more than 200 percent since 2014, and has been a coveted acquisition target since that time as it zeroes in on ownership of a sought-after advertising sector: The high-earning millennial demographic.
“I couldn’t be more excited to join the smart, innovative, and nimble team at DT as they continue to ramp and scale this business,” says Gruters. “I’ve been overseeing the industry’s top publishers for the last four years as one of Facebook’s Entertainment focus areas, and I’ve been so impressed by DT and all they’ve done already.”
For Gruters, the move to Digital Trends represents a return to publishing. In addition to Revolt Media, Univision, and Viacom, Gruters has held positions at MTV, Comedy Central, Esquire, and The New Yorker, prior to his four years as group head of Sales Emerging Technology Entertainment at Facebook.
“We’re thrilled to welcome Bob to our team,” says Ian Bell, co-founder and CEO of Digital Trends. “Bob will play an important role in enhancing the experience of our advertising partners and spearheading business development initiatives as we continue to break barriers in our industry.”
Other top talent joining Digital Trends this year includes Chris Carlson, the company’s COO; Lynda Mann, former business development director at New York Times subsidiary Wirecutter, who joined Digital Trends as senior director of commerce; and Ray Philip, who came on as director of SEO after leaving a position as director of search and analytics at Verizon’s Complex Media. Digital Trends continues to grow with more than 20 open job requisitions.
To book Bob Gruters for a media interview, please contact Pete@DigitalTrends.com. Follow Digital Trends on LinkedIn at https://www.linkedin.com/company/digitaltrends-com/.
About Digital Trends
Digital Trends is a leading consumer technology publisher helping people navigate an increasingly digital world. With easy-to-understand product reviews, entertaining news, and videos, Digital Trends serves more than 30 million unique visitors each month. Digital Trends reaches 100 million tech influencers through its own media network, and its syndicate partners include Yahoo!, Oath, Flipboard, Cheddar, Amazon, FOX News, and more than 200 broadcast news stations. Digital Trends is headquartered in Portland, Oregon, with offices in New York City, San Francisco, Los Angeles, Detroit, Toronto, and Chicago.
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