Girl power: YouTube stars join Lilly Singh’s challenge to end girl-on-girl bullying

By Saqib Shah Published December 30, 2015

YouTube star Lilly Singh is launching a new campaign under the #GirlLove banner to unite women and girls in an effort to combat girl-on-girl hate.

Singh launched the #GirlLove challenge via a video posted to her hugely popular YouTube channel. In the clip, Singh and a number of other female YouTube personalities (among them Shay Mitchell, Hannah Hart, Grace Helbig, Candee Johnson, Colleen Ballinger, and more) ask girls and women to join them in not hating on one another.

Recommended Videos

A series of segments see each YouTube celeb address the camera to speak on girl-on-girl hate and bullying, with references to their own life experiences. The women also comment on the positive female attributes they believe should be celebrated in the face of hatred, and the women they personally admire, including each other.

Please enable Javascript to view this content

At the outset, Singh states the following on the #GirlLove initiative: “The sad reality is that girl-on-girl hate is such a big issue in schools, at work … [and] online, and it never made any sense to me, because as women we know how awesome other women can be.”

Singh wants her 7.4 million channel subscribers (84 percent of which are female, according to her), and girls and women everywhere, to participate in the challenge. You can do so by taking to Twitter, Instagram, and Facebook to post a female positive tweet, pic, or status using the #GirlLove hashtag.

Singh claims that every dollar made from ‘The #GirlLove Challenge’ video — which she encourages YouTube users to share — will be donated to Nobel Peace Prize winner Malala Yousafzai’s Malala Fund female education charity.

Looking at the tweets that have already been posted using the hashtag, it seems that Singh’s campaign is gaining traction. Among its notable supporters are former America’s Next Top Model contestant and Bollywood star Nargis Fakhri, Tyra Banks, and Quantico star Priyanka Chopra.

I love u @IISuperwomanII #GirlLove https://t.co/nrrCvcUK8P via youtube

— Nargis (@NargisFakhri) December 29, 2015

https://twitter.com/tyrabanks/status/681925648802168832

Thank u darling.. Look who is talking!! #GirlLove right back https://t.co/foAbkAsVOc

— PRIYANKA (@priyankachopra) December 28, 2015

Topics

Former Digital Trends Contributor

Saqib Shah is a Twitter addict and film fan with an obsessive interest in pop culture trends. In his spare time he can be…

Social Media

YouTube brings pinch to zoom and video navigation changes to everyone

YouTube is updating its user interface with a slew of changes, and chief among them are the pinch-to-zoom feature and "precise" video navigation.

On Monday, YouTube announced quite a few updates to its viewing experience on mobile and web. Notably, the video-sharing platform said that it was finally "launching pinch to zoom and precise seeking to all users starting today."

Social Media

YouTube to overhaul channel names with @ handles for all

Youtube video on mobile. Credits: YouTube official.

YouTube is launching “handles” to make it easier for viewers to find and engage with creators on the video-sharing platform.

The change means that soon, every channel will have a unique handle denoted by an "@" mark, "making it easier for fans to discover content and interact with creators they love," the Google-owned company said in a post announcing the change.

Social Media

Searches for health topics on YouTube now highlights personal stories

Google and TikTok aren't the only places people look for information on health issues. YouTube is another resource people look to for educating themselves on health-related topics. Now, YouTube has launched a new feature in an attempt to further support those queries in a different way.

On Wednesday, the video-sharing website announced its latest feature via a blog post. Known as a Personal Stories shelf, the new search-related feature will yield a "shelf" of personal story videos about the health topics users search for. Essentially, if you search for a health topic, a Personal Stories shelf may appear in your search results and it will be populated with YouTube videos that feature personal stories about people who have experienced the health issue you searched for.